YOU
SUMMARY
ARE YOU READY?
You are the most important part of the business. You can provide the best product and we can provide the best strategies but if you do not come together to implement them, you can never do good business. You represent your company and how you do that is extremely important to your brand.
CASE
STRATEGY CANT SAVE EVERYTHING
We once had a client who started a female lingerie brand. While their product was good, the client themselves refused to implement most of the strategies recommended to them. As predicted by us, this led to major losses for them in business as their market spends did not generate the results they had hoped. Instead of rectifying their error, they chose to blame TQI for their excessive marketing spends, which could have been easily avoided had they followed our advice. Instead of becoming a leader in an blue ocean market industry, they failed to even make a dent in the segment.
TQI APPROACH
KNOW WHO YOU ARE
We try to stay away from clients who forget that they themselves are the most crucial component. Clients need to use their digital presence to propel the company and stick to the strategies decided. We have successfully helped all our clients after learning to filter out bad business owners and brand promoters.
